Blog

Reintroducing Your Summer Camp: Email Marketing

Reintroducing Your Summer Camp: Email Marketing

Promoting a summer camp in a technology focused world can be challenging. However, one of the simplest and most overlooked techniques to drive enrollment and awareness is the email campaign. This tool is so effective that one study conducted by a nationwide provider of summer camps found emails...

read more
Will They Come Back?  Reintroducing Your Camp to the Community

Will They Come Back? Reintroducing Your Camp to the Community

Will they come back? This is the question on the minds of many camp directors after one and sometimes two years off or running virtual. Some kids may have aged out and others may have found other programs to attend. The challenge is finding new ways to market your camp but also to make sure you...

read more
Your Child Can Code! Turning Kids from Consumers into Creators

Your Child Can Code! Turning Kids from Consumers into Creators

Take a moment to think about your child’s hobbies, their passions. Are they artistic, athletic, skilled in the kitchen? Some gravitate towards musical theater, while others enjoy the thrill of a science experiment. And some don’t really have a passion; they may float between different activities...

read more
Esports Leagues for Kids!

Esports Leagues for Kids!

What is Esports? Competitive video gaming has come a long way since the days of the corner arcade Pacman tournament. Today, esports is a billion dollar industry and growing global phenomenon. Esports viewership has grown by an estimated 50 million annually in each of the last three years, with...

read more
Is Your Summer Camp Website Holding Your Program Back?

Is Your Summer Camp Website Holding Your Program Back?

Parenting in the digital age means getting things done online. Today’s multi-tasking parents face distractions around every corner. They’re looking for quick solutions and instant results. If you’re getting good traffic to your camp website, but not seeing the registrations you’d like, it may be...

read more